When I was a senior in high school, I wrote a short story about Jamba Juice.

I got an A- and didn’t give it much thought. Five years later, my little sister informed me that my dramatic tale of counting change and botching smoothies was being used as the sample essay in Mrs. Sutton’s creative writing class. It was at that moment I realized my knack for storytelling might be something I could pursue professionally. This moment is what I like to call my hero (or villain, tbd) origin story. It’s what prompted me to pursue a degree in Journalism, gave me the confidence to move to Hollywood to pursue film and television writing, and eventually go on to get my first job as a product content designer.

Since then, I’ve been busy crafting UX copy and content strategy for digital products, apps, and audiences across the globe.

I believe that empathy is the most important tool in a UXer’s toolbox and that great online content is clear, human, and accessible.

Whether I'm executing a brand's voice and tone in an error message or building out scalable content frameworks in Figma, I'm always striving to make the digital world a better place for everyone.

In my free time, you can find me snapping pics on one of my vintage film cameras, rating shrimp tacos on my shrimpstagram, or wandering the aisles of the local craft store looking for inspiration for my next DIY project.

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